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Diary Highlights
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06 Nov 2023
Largest-ever Spa China Summit welcomes global attendees to Manchuria
The 15th annual Spa China Summit was recently held at the Ritz-Carlton in the northern Chinese city of Harbin.
Organised by Spa China magazine founder, director and editor-in-chief Fifi Kao and her team, the annual summit aims to promote the spa and wellness industry throughout China by providing education and thought leadership for regional owners and operators.
Spa Business’ contributing editor Lisa Starr has rounded up her key takeaways from the industry event.
An overview of Spa China 2023
Hosted over three days, Spa China attracted 400 attendees with its schedule of 20 presentations and panels. Topics debated ranged from current and future trends to retailing, marketing and advancements in treatment protocols.
The summit was attended by operators, product houses, doctors, spa consultants and more.
Brands in attendance included Mandara Spa, Intraceuticals, Phytomer, Swissline, Natura Bissé and Mandarin Oriental, as well as Accor, Finn Partners, Herbaline Facial Spa, La Mer, Four Seasons and more.
Hot new trends
Kao opened the proceedings with a summation of the current business climate in China, where she indicated that it is not all that different from other regions of the world.
Continued interest in maintaining personal health, along with a desire for personalised experiences and established global brands are driving consumer behaviour.
Spa China surveyed Chinese consumers, and the shared results showed an interest from consumers in eco-wellness, tech-based wellness and mental wellness solutions, as well as menopause-related programmes, pain management, gut health, brain fatigue and nutrition.
Caution around spending, an increase in wealth inequality and less impulsive spending are also features of the current consumer mindset.
The Chinese wellness traveller
Jenny Lo, managing partner of Finn Partners Hong Kong, shared current trends seen among Chinese travellers and wellness enthusiasts, similar to those heard across the globe: interests in a slower pace; solo travel; sustainability; and opportunities to be in nature.
Consumer expectations and needs
A panel of global suppliers discussed product trends and challenges in the Chinese market, which included having to adapt both their products and approach based on the size and speed of the market which is unequalled in other parts of the world.
They concluded that Chinese consumers are bright and also early adopters, and expect a lot of innovation. However, product claims need to be backed up with clear evidence.
Grace Wu, general manager of Le Bonta Wellness Co, shared that Chinese consumers are seeking practicality, quality and cost-effectiveness more now than in the recent past, and additional essential factors in choice were convenience of transportation followed by service selection and price.
Creating new relationships
Networking opportunities were plentiful at the summit thanks to cocktail parties, multiple tea breaks, morning yoga, meditation and running classes and the annual Gala dinner.
Sponsored as always by Kohler China, the gala dinner saw 40 award winners from China and surrounding areas rewarded for their innovation. Categories included Best Spa Facility, Best Organic Product, Best Eco Treatment of the Year and Most Creative Body Treatment, among others.
The summit also included an expo where 44 brands – both global and Chinese – provided stands and showrooms to showcase their latest innovations in products, equipment and experiences.
It is clear that the spa and wellness industry is continuing to flourish in China, as consumers there seek the same personal wellness goals as those in the rest of the world, and the China spa market is mature and polished enough to deliver.
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24 Jul 2024
Architizer celebrates outstanding global wellness architecture with A+Awards
Global online architecture platform Architizer has highlighted some of the world’s most
innovative spa and wellness architecture concepts as part of its 12th Annual Architizer
A+Awards.
23 Jul 2024
Gaga retreats celebrating joy of dance to kick off at Schloss Elmau in Germany
Bavarian destination spa and hotel Schloss Elmau is looking to celebrate the joy of dance by
becoming the first wellness destination in the world to offer retreats focused on the Gaga
intuitive movement practice.
02 Jul 2024
European College of Sports Science Annual Congress kicks off in Glasgow
The European College of Sports Science (ECSS) welcomes 3,000 academics to the University of the
West of Scotland in Glasgow from today (2 July) to Friday 5th July for its Annual Congress where
delegates and speakers will share and debate research and insight relating to sport and physical
activity.
24 Jun 2024
Good Spa Guide crowns UK’s best spas of 2024
The 15th annual Good Spa Guide (GSG) Awards winners were unveiled tonight (24 June) at a
gala dinner during the Spa Life Convention in Hampshire, UK.
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21 Jun 2024
Global Wellness Summit 2024 to make waves in Scotland with theme “A Watershed Moment for Wellness”
The 2024 Global Wellness Summit (GWS) is set to make a splash in Scotland from 4-7
November, with the theme “A Watershed Moment for Wellness”.
13 Jun 2024
World leaders gather at luxury Italian wellness retreat Borgo Egnazia for G7 Summit
The 2024 G7 Summit is now underway at a destination spa resort in Puglia, Italy, with leaders
from Canada, France, Germany, Italy, Japan, the UK and the US convening to address some of
the world’s most urgent issues.
10 Jun 2024
Global Wellness Day 2024 shatters records as 1 billion people unite for wellness and nature
Global Wellness Day (GWD) marked its 13th anniversary on Saturday, 8 June and was reportedly celebrated
by a record-breaking 1 billion people worldwide, making it the most successful year yet.
19 Apr 2024
Galgorm Resort gears up to host UK Aufguss Championships next week
UK sauna enthusiasts will converge at Galgorm Resort in Northern Ireland next week for the
highly anticipated second annual UK Aufguss Championships.
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