|
Diary Highlights
Call +44 (0) 1462 431385 to advertise
|
|
|
|
|
|
|
07 Oct 2021
2021 Retention Convention to focus on workout experiences
Creating workout experiences will be the main theme of this year's Retention Convention, which will be held as an online event on 9 December 2021.
During the half-day event, five sessions will offer insights on how operators can craft online and offline customer experiences from a workout perspective and create exercise adherence, build loyalty and aid retention.
The event is organised by retention expert, Dr Paul Bedford.
“You only have to look at the investment big brands like Apple and Peloton have put into their experience to realise that if bricks and mortar facilities don’t ramp up their actual exercise experience the disparity will be so big it will be disappointing," Bedford said.
"These companies design everything around entertainment, compared to most fitness instructors who are fixated on heart rate, resistance and the number of reps.
“Some boutique brands have already nailed this, and whilst many operators have copied the facilities so they ‘look’ like a boutique, they haven’t evolved the workout experience, so they don’t ‘feel’ like a boutique. It’s time to look at what we can do to provide memorable workout experiences in the gym."
Bedford will open the event and set the scene by outlining the differences between experience and memory, detailing what operators and fitness professionals can do to design experiences that leave a lasting positive impression and encourage members to come back for more.
Speakers at the event include Adam Zeitsiff, former CEO of Gold’s Gym and current president of online fitness class platform, Intelivideo; Samantha Cullum and Vicky Mahony, founders of growth consultancy Upstartr; PT and video producer, Richard Playfair; and Barry and Shay Kostabi, co-founders of Fitness Career Mastery.
For more information on the event, visit www.retentionguru.com/register2021
Back to previous page
|
|
27 Mar 2024 Thailand's first lady attends APSWC Awards ceremony recognising industry excellence
The Asia Pacific Spa & Wellness Coalition (APSWC) recently marked another year of industry
achievement with a prestigious awards ceremony held during the 2024 APSWC Round Table
event in Bangkok, Thailand.
08 Mar 2024 Global Wellness Day 2024 to champion reconnecting with nature
Global Wellness Day (GWD) is set to mark its 13th annual celebration on 8 June 2024, under
the theme #MagentaNature, emphasising the vital connection between humanity and the
natural world.
04 Mar 2024 SHA Wellness receives top accolade at 2024 World Spa and Wellness Awards
Eight of the world’s leading spa operations were honoured at the annual World Spa and
Wellness Awards during a glamorous ceremony held in London over the weekend.
01 Mar 2024 Second edition of UK Aufguss Championships set to heat up Galgorm Resort
The ancient art of aufguss will be celebrated this April with the Second UK Aufguss
Championships at destination spa and hotel Galgorm Resort in Northern Ireland.
|
|
06 Feb 2024 Canyon Ranch announces Enchant at The Ranch wellness festival
Destination wellness brand Canyon Ranch will host the first edition of its beauty and wellness
festival, called Enchant at Canyon Ranch, from 17 to 21 March at its Tucson resort and spa in
Arizona.
10 Jan 2024 Spas of America unveils Top 100 Spas of 2023, Spa at Séc-he lands first place
Spa and wellness travel website Spas of America has unveiled its Top 100 Spas of 2023, with
The Spa at Séc-he in downtown Palm Springs, California, taking the top spot.
20 Dec 2023 We Work Well unveils 2024 event schedule for fitness, wellness and hospitality industries
International hosted buyer event company We Work Well (WWW) has confirmed dates and
locations for its 2024 conference calendar.
11 Dec 2023 First Wellness Hospitality Conference attracts 500 attendees to Milan – dates revealed for 2024 event
The first edition of the Wellness Hospitality Conference (WHC), co-organised by Teamwork
Hospitality and InSpaTime, was recently hosted at the NH Hotel in Milan and attracted more
than 500 delegates.
|
|
|
Back to previous page
| |
|
|
|
|
|