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Wednesday 12 August 2020
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14 Feb 2020
Sweat 2020: new report to offer fresh insight into impact of multi-operator gym memberships

A report outlining membership habits and retention in the fitness sector will be released at the Sweat 2020 event next week.

The Member Choice report will provide new evidence exploring the difference in membership length, visit frequency and retention of members of single and multiple operators.

Based on a study by the ukactive Research Institute and partners, the report examines how key membership metrics differ between two data sets: individuals with a standard membership who use one operator (but could visit different sites within that operator group), and those with a multi-operator membership who can access a range of operators and activity types.

The findings provide fresh insights for the sector’s evolving understanding of how aggregators and intermediaries act within the market and how this relates to traditional gym membership models.

The questions explored in the survey include: "who uses the different membership types" and "what is the impact of increased choice on exercise habits".

It also offers insight into how individuals visit facilities using different types of memberships and how long individuals remain members – and when do they start to cancel their memberships?

The themes and findings from the report will be addressed during an afternoon panel session at Sweat 2020, which takes place at The Old Truman Brewery in East London on Thursday 20 February.

To find out more about Sweat 2020, click here.


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29 Jul 2020
Healing Summit 2020 rescheduled to May 2021
International wellness event, The Healing Summit, has announced it has postponed its forthcoming October event to 11-12 May, 2021.
22 Jul 2020
World Spa and Wellness Convention is on for 2020. Event will take place in London in October
The organisers of the World Spa and Wellness Convention, have announced the event will go ahead in London on 11-12 October 2020.
21 Jul 2020
FIBO Köln abandons live event and goes virtual for 2020
The team at Reed Exhibitions has announced FIBO Köln will not run as a live event as hoped, but will instead pivot to digital for 2020.
12 Jul 2020
Alberto Apostoli, Laszlo Puczko and Martin Goldman to speak at inaugural Medical Wellness Congress
Vladi Kovanic, founder of industry event, Forum HOTel&SPA, has announced the launch of a new medi-wellness event called The Medical Wellness Congress.
01 Jun 2020
Global Wellness Day 2020 to be celebrated in over 150 countries via 24-hour live stream
Due to the global pandemic, there has been a renewed focus on health and a spotlight shone on wellness. On 13 June 2020 the ninth annual Global Wellness Day will be hosted using a 24-hour live stream to highlight the importance of wellness.
13 May 2020
ISPA Conference and Expo rescheduled to help industry focus on reopening preparations
The International Spa Association (ISPA) has announced it has rescheduled and relocated the 30th annual ISPA Conference and Expo.
13 May 2020
We Work Well launches web-based meeting platform for digital buyers event
Due to the COVID-19 crisis, a plethora of industry events and conferences have been cancelled and rescheduled to avoid risk the spread of the virus.
01 May 2020
Gerry Bodeker, Marc Cohen and Anna Bjurstam to speak at virtual International Ayurveda and Yoga Conference
Spa brand Subtle Energies has announced that this year’s International Ayurveda and Yoga Conference will be hosted online with free entry for all.
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Diary dates
13-15 Aug 2020
FIBO China
National Exhibition and Convention Centre
Shanghai
China
16-19 Aug 2020
SPATEC Spring North America
Ritz-Carlton
Miami
United States
16-19 Aug 2020
The WELL Conference
Fairmont Scottsdale Princess
Scottsdale
United States
17-19 Aug 2020
Beautyworld Middle East
Dubai World Trade Center
Dubai
United Arab Emirates
23-24 Aug 2020
The International Congress of Esthetics and Spa - Long Beach
Long Beach Convention Center
Long Beach
United States
28-30 Aug 2020
HEAT MX - powered by FIBO
Centro Citibanamex
Mexico City
Mexico
02-03 Sep 2020
SIBEC UK
The Belfry
Sutton Coldfield
United Kingdom
02-04 Sep 2020
Cosmoprof India
Bombay Exhibition Centre
Mumbai
India
07-09 Sep 2020
Spa Life International (Germany)
Weitblick Resort
Allgäu Region
Germany
07-13 Sep 2020
Aufguss WM
Palac Saturna / Termy Rzymskie
Czeladź
Poland
13-16 Sep 2020
We Work Well
Paséa Hotel & Spa
Huntington Beach
United States
14-16 Sep 2020
Spa Life Ireland
Galgorm Resort & Spa
Ballymena
Ireland
16-18 Sep 2020
(Spas of Central Europe) SPA-CE Experience
Grand Hotel Rogaska Resort
Rogaška Slatina
Slovenia
17 Sep 2020
Welltodo Summit
London
United Kingdom
more diary dates
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