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Monday 25 June 2018
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26 Feb 2018
Programme of speakers revealed for boutique fitness event Sweat

Daniel Macaulay, CEO of sports marketing group Brandwave, has been revealed as the keynote speaker at this year’s Sweat event, taking place on 8 March.

Now in its second year, Sweat will gather leading fitness brands, startups and investors to debate the next phase of growth for the boutique sector.

The event will explore what it takes for boutique operators to stand out in an increasingly crowded market and how established operators can begin to upscale and expand.

Macaulay’s keynote will outline how to companies can build a distinct brand that stands above “pretenders”, while staying true to their core concepts.

Other speakers during the one-day conference include WellToDo Founder Lauren Armes; Digme Fitness Founder Caiomhe Bamber; Shane Collins, co-founder of boxing-based HIIT studio operator Koboxand; Emma Barry, Equinox’s former Director of Group Fitness.

There will also be a number of panel discussions – including a debate on data, featuring William Heath, Founding Partner of Mile High Run Club – as well as a programme of boutique clinics, running alongside the panels.

Leading experts, including Hot Yoga Society director Olga Allon, will deliver short interactive clinic sessions on all aspects of boutique fitness.

“The finalised agenda for Sweat promises a truly illuminating experience,” said ukactive CEO Steven Ward.

“With speakers from across the globe offering the latest insights in boutique partnership, data and marketing, this year’s event is unmissable for businesses that want to stay ahead of the curve.


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25 Jun 2018
Belfast loses right to host 2021 Commonwealth Youth Games
Belfast has been stripped of its right to host the 2021 Commonwealth Youth Games, after the required funding for the event was not released by the Northern Irish government.
22 Jun 2018
ukactive Awards winners revealed – Stockport's Life Leisure named centre of the year
Winners of the inaugural ukactive Awards were revealed at a gala dinner in Manchester last night (21 June), as part of the three-day Active Uprising event.
21 Jun 2018
European thermal heritage to be celebrated in Budapest
The European Historic Thermal Towns Association (EHTTA) will hold an event this October in Budapest to celebrate European thermal heritage.
21 Jun 2018
Active Uprising kicks off in Manchester
Leaders from across the physical activity industry have gathered for the first ever Active Uprising event – organised by ukactive – which is being billed as a "three-day celebration of physical activity".
20 Jun 2018
‘Blue Zone Communities’ to be explored at GWS
Dan Buettner – who identified the five places in the world where people live the longest, healthiest lives and founded Blue Zone wellness communities – will discuss the science of living longer at the Global Wellness Summit this October at the Technogym headquarters in Cesena, Italy.
20 Jun 2018
Christine Muchemu to receive ISPA Foundation scholarship
The International SPA Association (ISPA) Foundation will award Christine Muchemu from Ithaca, New York, the Mary Tabacchi Scholarship onstage during the general session at the 28th annual ISPA Conference & Expo at the Phoenix Convention Center in Phoenix, Arizona, from 24-26 September.
20 Jun 2018
Rugby League World Cup launches legacy programme
The Rugby League World Cup 2021 (RLWC2021) has launched a legacy programme, which looks to use the tournament as a catalyst to develop the game of Rugby League and "engage with the widest possible audience".
20 Jun 2018
Two Women in Wellness conferences to be held in 2019
American Spa is bringing back its Women in Wellness Leadership Conference twice in 2019. The first event will take place 12 March, 2019, in New York City, and the second will take place on the US West Coast in October 2019.
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